Movidius and Toshiba Electronics Europe collaborate on high resolution 3D system solution for smartphones
Movidius to demo MA1178’s high quality 3D imaging capabilities at MWC 2012
Dublin, Ireland and Duesseldorf, Germany, 1 February 2012 – Movidius, the mobile multimedia processor company, today announced it has partnered with Toshiba Electronics Europe to develop a complete 3D system solution for the smartphone market.
Movidius’ MA1178 has been combined with Toshiba’s 8 Megapixel EDOF (extended depth of field) cameras to enable 3D camera module manufacturers to deliver a compelling 3D imaging solution, ideally suited to top of the range smartphones. EDOF cameras offer distinct advantages over traditional autofocus in terms of 3D synchronisation.
The Movidius MA1178 Dual ISP and video processor chip seamlessly integrates into the handset’s existing platforms with auto-calibration and configuration functionality to simplify the design process and reduce the cost of manufacture. The Toshiba 8 Megapixel EDOF cameras and the Movidius MA1178 allow a perfect focus matching of stereoscopic images, which leads to superior 3D picture quality. The system solution offers flexibility for customers to implement a symmetric or asymmetric set up of either two 8 Megapixel EDOF cameras or a combination of 8 and 3 Megapixel EDOF cameras.
In the crowded handset market, high quality 3D imaging capabilities offer mobile manufacturers the opportunity to differentiate their offering from their competitors, providing the end user with the best quality HD 3D experience and enjoyment.
"Movidius’ Myriad 3D solution delivers multimedia features beyond what is offered by any other player in the mobile 3D market," commented Shiro Ando, Vice President, Toshiba Electronics Europe. "Movidius’ leading 3D imaging capabilities complement the high functionality of Toshiba’s EDOF cameras, enabling mobile handset makers to meet consumer demand for a superior 3D mobile experience. Simultaneously, they simplify the manufacturing process by rectifying distortion via software rather than requiring laser trimming during production."
"The team at Movidius is very excited to be partnering with Toshiba to develop this leading 3D solution," commented Sean Mitchell, CEO of Movidius. "Customers seeking to differentiate their product in the highly competitive handset market will benefit from Movidius’ innovative and best quality 3D imaging solution as well as Toshiba’s worldwide leading position as EDOF camera supplier to the mobile phone market."
Movidius will demonstrate its MA1178 product together with the 3D system solution at the MWC 2012 in Barcelona later this month.
Movidius is a fabless semiconductor company whose technology delivers unique multimedia capabilities including High Definition 3D Video. Typical user applications include creating, editing, sharing, viewing and real-time improvement of multimedia content. Movidius Myriad and Myriad 3D technologies are specifically designed for low power mobile phone and consumer electronics, enabling manufacturers to create highly differentiated products and enhanced user experiences.
Movidius has offices in Dublin and Hong Kong, with a substantial software development center in Romania. Movidius is venture backed, with investors including: Celtic House Venture Partners, Capital-E, Emertec Gestion, AIB Seed Capital Fund and Enterprise Ireland.
Toshiba Electronics Europe (TEE) is the European electronic components business of Toshiba Corporation, which is ranked among the world’s largest semiconductor vendors. TEE offers one of the industry's broadest IC and discrete product lines including high-end memory, microcontrollers, ASICs, ASSPs and display products for automotive, multimedia, industrial, telecoms and networking applications. The company also has a wide range of power semiconductor solutions. TEE was formed in 1973 in Neuss, Germany, providing design, manufacturing, marketing and sales and now has headquarters in Düsseldorf, Germany, with subsidiaries in France, Italy, Spain, Sweden and the United Kingdom. TEE employs approximately 300 people in Europe. Company president is Mr. Takashi Nagasawa.
Toshiba Corporation is a world leader and innovator in pioneering high technology, a diversified manufacturer and marketer of advanced electronic and electrical products spanning digital consumer products; electronic devices and components; power systems, including nuclear energy; industrial and social infrastructure systems; and home appliances. Founded in 1875, Toshiba today operates a global network of more than 490 companies, with 203,000 employees worldwide and annual sales surpassing US$77 billion.