DISPLAY WEEK 2012 - Boston, MA

OVERVIEW

The Society for Information Display's Display Week 2012 will be held at the Boston Convention and Exhibition Center, BCEC, June 3 - 8, 2012. BCEC is conveniently located near Boston's Logan International Airport; an 8-minute Silver Line train ride takes you from the airport to the BCEC and the HQ hotel for the show, the Westin Boston Waterfront.

Display Week is the premier annual showcase of the display industry, which is valued at over US$100B annually.

North America represents the largest market in the world. The annual Display Week Exhibition is the best event for sales and marketing of displays and display-related products to the North American market.

Companies that participate in Display Week are viewed as technology leaders by the display industry, and by the international press that covers this event. Leading technology companies exhibit at Display Week.

Display Week's strategic location provides best access to the customer base of integrators of display products who are headquartered in North America, including companies such as Apple, Dell, HP, and Motorola. Other international system integrators, include LG, Samsung, and Sharp, have a strong presence at Display Week.

The events of Display Week are covered by the international press, as well as leading internet-based blogs and news services. SID awards, such as the "Best- in- Show" prizes, and the annual Display Industry Awards, attract international attention.

KEYNOTE SPEAKERS

Electronic information displays touch nearly all aspects of modern life. Display Week's 2012 Keynote addresses will provide a vision of how the evolution of display technology will change the shape of displays in the future.

1. Dr. Byung Chul Ahn, Senior Vice-President and Head of the OLED Development Center, LG Display Co., Ltd.
"Recent Breakthroughs for Larger-Sized OLED Displays and Their Application to OLED TV"

This year will mark the launch of larger-sized OLED TVs. This talk will highlight recent advances made in OLED technology and reveal the manufacturing breakthrough that led to the production of larger-sized OLED panels. Dr. Ahn will also describe the core technologies behind this breakthrough. Dr. Ahn led the development of the mass production of the first 5-in. OLED TV in 2009. In addition, he recently has been involved in the commercialization of LG’s 55-in. Full-High-Definition (FHD) OLED TV.

2. Dr. Sung Tae Shin, Senior Vice-President, LCD R&D Center, LCD Business, Samsung Electronics, Co., Ltd.
"Display Transformation for Continuous Growth of the Display Industry"

Three waves of display evolution have been responsible for the continuous growth of the LCD market -- notebook PCs in 2001, monitors in 2005, and LCD TVs in 2008. However, during the past few years, the display industry has become saturated due to stagnation in market growth, low panel prices as a result of oversupply, and stagnant investment after Gen 8 production, even though new applications, such as 3D, smart TVs, and tablets, have entered the marketplace. This talk will describe the next wave of display evolution -- Display Transformation – that will stimulate healthy growth in the industry. Here, Display Transformation means the multi-purpose use of displays, such as in smart windows, smart e-Boards, and digital art displays, that will deliver various online content and services for the “Smart Society.” The talk will also describe what types of future technologies will be needed for this display transformation and the prospects of the display industry of the future. Finally, Samsung’s vision and strategy of the next display world will be introduced.

3. Dr. Ramash Raskar, Associate Professor of Media Arts and Sciences, and Co-Director, Center for Future Storytelling, MIT Media Lab
"Computational Displays: New Optimization for Interactive Lighting-Sensitive 3D Displays"

Dr. Raskar will focus on the development of novel displays by the Camera Culture Group at the MIT Media Lab that (1) respond to ambient illumination (lighting-sensitive displays), (2) support intuitive multi-touch and gestural interaction (interactive displays), and eliminate the need for 3D glasses (automultiscopic 3D displays). At their core, these architectures exploit both the design of optical elements (e.g., lenslet arrays and layered light-attenuating masks) and the development of the associated light-field encoding/decoding algorithms. Some of the novel displays to be described include the High-Rank 3D (HR3D) display, which contains a stacked pair of LCD panels rather than heuristically defined parallax barriers; the Bidirectional (BiDi) screen, an example of a new type of I/O device that possesses the ability to both capture images and display them; and a 6D optical system, which responds to changes in viewpoint as well as changes in back-lit transmitted illumination.